Operations Director at a 1981-founded company, with five years of frontline cross-border e-commerce experience. Deeply versed in Amazon’s platform rules and policy trends, proficient in on/off-site marketing matrices, refined listing optimization, and data-driven operational analysis. Pioneered a reverse competitor analysis methodology to precisely craft marketing strategies, significantly boosting product traffic and conversion rates. Orchestrated multiple viral bestsellers in core categories including home goods and kitchenware. Currently overseeing end-to-end Amazon store operations and team management, leveraging refined operational systems and high-efficiency team collaboration to drive sustained, rapid revenue growth and deliver substantial business value.